TIME’S UP Now is a non-profit organization that aims to create a society free of gender-based discrimination in the workplace and beyond. The goal of the CRITICAL Database is to create an easy way for media outlets, studios, networks, film/television critics associations, and public relations firms to contact entertainment journalists and critics from underrepresented groups. I worked with the CRITICAL team to design and develop the user experience for the database.

The primary function of the Critic signup is to collect their information to display it in the filterable database. Since we were asking for quite a bit of information, we decided to create a paginated form and break it up into different sections: Contact Information, Location, Social Media, Demographic Information, Professional Information, Events, Additional Information, and Feedback. The form gets saved each time the Critic continues to the next page. We added a step counter to the header bar, so the Critic knows where they are in the process (e.g. Step 3 of 9).

The Publicist signup is much simpler and only requires a short contact information form. Once the Publicist creates an account, they can view the database of Critics. They can save their favorites and view them on their profile page.

Because there is sensitive data in the database, we require Publicists who are not from approved firms to fill out a request form.

In our login flow for both Critics and Publicists, we decided to use expiring magic links instead of passwords. This ensures that only the person whose email is in the database can access it and provides more security for this sensitive information.

In the database itself, we needed to create a way to sort through and filter all the information on each Critic. We created a slide out panel with different filter options, including text searches and checkboxes. Once the Critics have been filtered, the list can be downloaded as a .csv file. The information is also accessible via an accordion-style information card.

Critics can easily log in to their profile to make sure their information stays up to date.